The construction industry is facing a labor shortage. This global issue makes it hard for construction firms to attract talent. On top of that, construction companies struggle to retain the talent they already have. With the Great Resignation underway, this second point is even more important.

As a result, construction companies need to reevaluate how they recruit and retain top talent. After all, every construction firm must fight its competitors to attract talent in the first place. They must keep those employees happy so they do not accept a competing offer.

Construction recruiters help with both of these tasks. But you need to know more about how to use recruiters effectively.

How Construction Recruiters Help

Construction recruiters help with hiring and retention in several ways. One significant benefit is their ability to save time. If a recruiter finds candidates, you can use that time for other crucial tasks.

The other important way construction recruiters help is via their knowledge of the recruiting process. They know how to:

  • Find the best places to post job listings
  • Craft job descriptions
  • Highlight your company’s competitive edge
  • Increase your company’s competitiveness
  • Find candidates who are passive about their current job
  • Communicate with candidates
  • Avoid unconscious bias in hiring
  • Use storytelling to highlight inclusivity
  • Run preliminary interviews

Construction recruiters will likely give your firm some advice to attract candidates better. Some of it will include the following.

Offer Training

One of the best ways to attract talent is to offer training. Do this at all levels.

  • Training new employees let you find candidates in a larger pool, as they don’t need experience.
  • Training current employees give them opportunities for job growth. This helps with internal recruiting and employee retention.

Offer Competitive Compensation

Compensation is among the biggest factors affecting the “Great Resignation.” Whether you want to attract or retain employees, you need to be competitive.

Look at other job listings or ask your recruiter if you are competitive. Pay attention to benefits and perks as well as the salary.

Provide Flexibility

Some construction roles can’t be too flexible or offer work from home. Even if your workers need to be on-site, offer flexibility in other ways. For example, let them choose their shift or hours. Offer more vacation days.

Make the Job Interesting

People don’t want to be bored at their job. With so many construction openings available, workers will find a job interesting to them. So, make your job motivating. This can mean looking for stimulating projects.

Or it can mean creating an environment that makes work fun. It can even mean offering unique advancement opportunities.


Construction recruiters help firms attract top talent in the highly competitive industry. They will also help you retain talent.

How can we help you?

Searching for an opportunity in the construction industry? Contact The Birmingham Group’s team of seasoned commercial construction recruiters today to discuss your career path or browse our open positions.

Are you a hiring authority in need of construction talent? Submit a search request today.